Business Developmet Expert Online / Internet

12/2012 – 6/2013

- Defining the expansion strategy
- Enabling new online-video-products to go live
- Leading the online-video team
- Defining the maximisation of online-video
- Responsibility for all product and P&L decisions
- Building up a syndication strategy and execute that
- Transferring online-video knowledge to SevenOne-Ventures
- Responsible for all major KPI ́s according to Online-Video
- Defining the product-strategy for the company
- Leading all operational business within Online-Video
- Taking care about major external publishers like bundesliga.de, sport1.de, putpat.tv., etc.
- Leader of the innovation-camp 2013 to define new ways of monetization
- Involvement in nearly all SevenVentures acquisitions, to evaluate their business plan
- Introduction of new ideas to the managing board
- Evaluate in-page revenue potentials within existing clients

10/2011 – 11/2012

- Redefining govirals strategy and positioning in the DACH market
- Negotiation of yearly commitments with all major agencies and bigger clients
- Development of the growth strategy for 2012
- Responsibility for all P&L decisions
- Development of the business plan for 2012 as well as the outlook for 2013
- Expanding the team by doubling the headcount
- Representing the company on all major events (dmexco, Medienkongress, AMD, etc.)
- Planning and executing the re-entry of ad.com into the German market
- Leading the operational business
- Opening new business opportunities in new markets
- Defining new products for the German market

8/2008 – 9/2011

- Complete responsibility for the whole German market
- Negotiation of yearly commitments with agencies (GroupM, MGMP)
- Handling of key publishers (Interactive Media, Microsoft)
- Development of the sales and publisher strategy for 2011
- Strategic projects and cooperation’s (HBBTV, Mobile, Player providers)
- Development of a content syndication strategy with partners
- Recruitment and training of new team members
- Complete profit and loss responsibility
- Representation of Tremor Media on main events (Mediencongress, Mediadays, AMD)
- Opening of new offices (Duesseldorf)
- Development of a global marketing strategy