Marketing Communications Executive

7/2012 – offen

Worked on a project basis with business professionals seeking to improve communication and presentation skills.
- Assessed website content, marketing materials and formal presentation documents providing feedback on ways to improve clarity of message, target key customers and increase customer engagement with content.
- Worked one to one to coach professionals on speech and presentation skills for conferences, board meeting and provided Interview coaching for professionals seeking new roles.

1/2010 – 9/2010

Software Start-up Company providing a platform for digital media retrieval and storage.
− Developed targeted marketing strategies and promotional materials to assist business growth.
− Performed market analysis and competitor research.
− Responsible for lead-generation, sales and client relations.

8/2007 – 12/2009

− Managed international events in Dublin, New York, Florida, California and Massachusetts. Organized exhibition space, scheduled meetings, arranged travel and hotel, negotiated pricing with service providers, and managed communication with conference attendees and guest speakers.
− Event planner for the Irish President and Prime Minister’s visits to the USA in 2009. Gave welcome address to President McAleese at the BC club’s Irish-American dinner- Boston, May 2009.
− Key role developing contact networks in Ireland and the US and in aligning international markets, with the result of supporting 30 major sales deals.
− Won global team award for highly effective team working across continents.
− Provided in-market support and research regarding the eLearning and Education sector.
− Developed and executed marketing/branding strategies for the Irish learning alliance, www.irishlearningalliance.net.
− Strong written and verbal skills, excellent interpersonal skills.
• Authored 100% of industry articles for global magazine “Interact”, company publications and client websites.
• Represented key clients at industry conferences.
• Assisted in the maintenance and creation of websites- Q&A, Blogging and content creation.
− Created and managed an International Enterprise Ireland Alumni Group through social media- LinkedIn, Facebook and Twitter.