freiberufler Ex-Rocket | Ex-Doctolib | Experienced Freelancer with strong Start-up/Scale-up, Saas & Market Place Background auf freelance.de

Ex-Rocket | Ex-Doctolib | Experienced Freelancer with strong Start-up/Scale-up, Saas & Market Place Background

offline
  • 70‐125€/Stunde
  • 10245 Berlin
  • Europa
  • de  |  en  |  fr
  • 26.09.2024

Kurzvorstellung

Experienced Freelancer with strong Start-up/Scale-up, Saas & Market Place Background with 10+ years experience, helps you build the Sales funnel, Sales organization and the processes you need to achieve your goals

Qualifikationen

  • Akquise / Kontakt7 J.
  • Business-To-Consumer7 J.
  • Business Analysis
  • Business Development5 J.
  • Business Intelligence and Reporting Tools (BIRT)
  • Business Process Model and Notation3 J.
  • Business to Business4 J.
  • Change Management
  • CRM Beratung (allg.)1 J.
  • CRM (Customer Relationship Management)9 J.
  • Digital Marketing
  • Direktvertrieb8 J.
  • Enterprise project management (EPM)
  • Google Adwords
  • Google Analytics
  • Indirekter Vertrieb7 J.
  • Kommunikationstraining1 J.
  • Lead-Management
  • Management (allg.)3 J.
  • Marketing4 J.
  • Marketing- / Vertriebsanalyse8 J.
  • Marketing-Organisationsanalyse
  • Organisation des Vertriebs7 J.
  • Projektleitung / Teamleitung (IT)1 J.
  • Projektmanagement
  • Prozessoptimierung2 J.
  • Sales Management9 J.
  • Salesforce.Com6 J.
  • Schulung / Coaching (allg.)3 J.
  • Social Media Marketing
  • Strategisches Marketing4 J.
  • Training - Coaching-Kompetenzen
  • Transformation Management
  • Verkaufsschulung1 J.
  • Vertragsmanagement4 J.
  • Vertrieb (allg.)9 J.
  • Vertriebsgestaltung9 J.
  • Vertriebswege4 J.

Projekt‐ & Berufserfahrung

Performance Marketing Freelancer
finanzierung.com, München
9/2024 – offen (4 Monate)
Finanzdienstleister
Tätigkeitszeitraum

9/2024 – offen

Tätigkeitsbeschreibung

Plan, execute, and optimize performance marketing campaigns across Google Ads and social media platforms
Monitor key performance metrics and adjust strategies to maximize ROI
Conduct A/B testing to improve ad performance, targeting, and conversion rates
Analyze data and report on campaign performance, identifying areas for improvement
Collaborate with internal teams to align marketing strategies with overall business objectives
Implement best practices for campaign management and performance tracking

Eingesetzte Qualifikationen

Google Adwords, Google Analytics, Marketing, Marketing- / Vertriebsanalyse, Marketing-Organisationsanalyse, Digital Marketing, Social Media Marketing, Lead-Management

Interim Team Lead Meter Operations - Tech
Solandeo GmbH, Berlin
8/2024 – offen (5 Monate)
Versorgungswirtschaft
Tätigkeitszeitraum

8/2024 – offen

Tätigkeitsbeschreibung

Lead and manage the Meter Operations Tech team, ensuring efficient daily operations and achievement of key performance metrics
Drive process development and continuous improvement initiatives to optimize workflows and enhance operational efficiency
Leverage automation tools and strategies to streamline key operational tasks, reducing manual effort and improving accuracy
Coordinate and prioritize team resources, projects, and tasks to maximize productivity
Provide technical guidance, training, and support to team members, fostering skill development in automation and innovative problem-solving
Collaborate with cross-functional teams to ensure alignment between operational processes and overall company objectives
Monitor, analyze, and report on operational performance, identifying and implementing automation opportunities for enhanced scalability
Ensure compliance with industry standards, regulatory requirements, and best practices across all technical and operational processes

Eingesetzte Qualifikationen

Business Intelligence and Reporting Tools (BIRT), Business Process Model and Notation, Change Management, Management (allg.), Transformation Management, Enterprise project management (EPM), Business Analysis, Business Development

Senior Sales & Marketing Consultant
Arbio Group GmbH, Berlin
2/2024 – offen (11 Monate)
Tourismus und Freizeitwirtschaft
Tätigkeitszeitraum

2/2024 – offen

Tätigkeitsbeschreibung

Part 1: Marketing Specialist

Objective: To establish and enhance lead generation, performance marketing, SEM/SEO/SEA strategies, and outbound sales processes for Arbio.

Key Responsibilities:

Lead Generation: Developed and implemented strategies to attract and convert leads, increasing potential customer base.
Performance Marketing: Established performance marketing campaigns to drive traffic and conversions, optimizing for ROI.
SEM/SEO/SEA: Implemented search engine marketing (SEM), search engine optimization (SEO), and search engine advertising (SEA) strategies to enhance online visibility and search rankings.

Outcome: Successfully established robust marketing and sales processes that improved lead generation, online presence, and sales effectiveness. Enhanced training and enablement programs equipped sales teams with the skills needed for successful outbound engagements.

Skills Utilized:

Lead Generation
Performance Marketing
SEM/SEO/SEA
Sales Pitch and Script Development
Training and Coaching
Sales Enablement

Part 2: Sales Enablement Specialist/Outbound Transformation

Key responsibilities:

Sales Pitch and Script Development: Crafted compelling sales pitches and scripts tailored to different customer segments, improving engagement and conversion rates.
Cold Calling Training: Conducted training sessions for sales agents, equipping them with techniques and best practices for effective cold calling.
Sales Enablement and Coaching: Provided ongoing coaching and support to new outbound sales agents, ensuring they were prepared and confident in their roles.g of new outbound sales agents

Outcome: Successfully established robust marketing and sales processes that improved lead generation, online presence, and sales effectiveness. Enhanced training and enablement programs equipped sales teams with the skills needed for successful outbound engagements.

Skills Utilized:

Sales Pitch and Script Development
Training and Coaching
Sales Enablement

Eingesetzte Qualifikationen

Strategisches Marketing, Akquise / Kontakt, Business to Business, Business-To-Consumer, CRM Beratung (allg.), CRM (Customer Relationship Management), Direktvertrieb, Indirekter Vertrieb, Kommunikationstraining, Marketing- / Vertriebsanalyse, Marketing-Organisationsanalyse, Marketing, Organisation des Vertriebs, Projektleitung / Teamleitung (IT), Projektmanagement, Schulung / Coaching (allg.), Training - Coaching-Kompetenzen, Verkaufsschulung, Vertragsmanagement, Vertrieb (allg.), Vertriebsgestaltung, Sales Management, Vertriebswege

Senior Inside Sales Consultant
Kundenname anonymisiert, Berlin
11/2023 – 4/2024 (6 Monate)
Tourismus und Freizeitwirtschaft
Tätigkeitszeitraum

11/2023 – 4/2024

Tätigkeitsbeschreibung

Objective
Establish and streamline sales operations for an international SaaS company by training, onboarding, and coordinating BPOs across three continents, while defining sales processes, communication protocols, and CRM architecture.

Key Responsibilities

Training and Onboarding BPOs: Coordinated with BPO teams in North America, Europe, and Asia. Developed a comprehensive training schedule, conducted virtual sessions, and ensured consistent knowledge transfer.

Sales Script and Process Definition: Authored a detailed sales script and defined all sales processes, from lead generation to closing deals.

New Hire Onboarding: Created a structured onboarding program and established a continuous training schedule.

Communication Protocols: Developed guidelines for all written and spoken communication, standardizing email templates and call scripts.

CRM Implementation: Documented sales steps in HubSpot CRM and assisted in designing Salesforce architecture.

Outcome: The project resulted in efficient sales operations, trained BPO teams, standardized processes, and effective CRM tools, contributing to increased sales and customer satisfaction.

Eingesetzte Qualifikationen

Budgetierung, Berechnungen, Akquise / Kontakt, Business to Business, Business-To-Consumer, CRM Beratung (allg.), CRM (Customer Relationship Management), Direktvertrieb, Indirekter Vertrieb, Strategische Kommunikation, Kommunikationstraining, Marketing- / Vertriebsanalyse, Organisation des Vertriebs, Outsourcing, Projektleitung / Teamleitung, Projektleitung / Teamleitung (IT), Salesforce.Com, Schulung / Coaching (allg.), Team Building, Verkaufsschulung, Vertrieb (allg.), Vertriebsgestaltung, Sales Management, Vertriebswege

Founder & CEO (Festanstellung)
KOMPAGNON - Die Kreativagentur, Berlin
9/2020 – 10/2023 (3 Jahre, 2 Monate)
Dienstleistungsbranchen (Service)
Tätigkeitszeitraum

9/2020 – 10/2023

Tätigkeitsbeschreibung

Responsibilities:
Building a company from scratch
Defining all processes, product, and strategy
Offering campaign conception, using outbound sales across different channels
Developing communication and people engagement campaigns
Managing all social media channels
Team building, training, and ensuring well-being

Skills:
Business Development
Organization Skills
Sales and Customer Base Management
Digital Marketing and Creative Conception
Strategic Thinking and Market Analysis
Project and Operations Management
Copywriting and Presentation Skills
Customer Relationship Management (CRM)
Google Workspace and Customer Experience
Management Consulting and Change Management
Key Performance Indicators (KPIs) and Analytical Skills
Coaching, Mentoring, and Leadership
Sales Leadership and Processes
Digital Strategy and Online Marketing
Business Process Automation and Training
Creative Strategy and Marketing Strategy
Contract Negotiation and Communication

Eingesetzte Qualifikationen

Budgetierung, Automatisierungstechnik (allg.), Business Development, CRM (Customer Relationship Management), Direkt Marketing, Direktvertrieb, Indirekter Vertrieb, Kommunikations-Konzepte, Kreation, Kundenanalyse, Kundendienst, Marketing- / Vertriebsanalyse, Projektmanagement - Konzeption / Vorgehensmodell, Strategische Unternehmensplanung, Strategisches Marketing, Unternehmensanalyse, Vertrieb (allg.), Vertriebsgestaltung, Sales Management, Werbekonzeption

Head of Inside Sales (Festanstellung)
Doctolib GmbH, Berlin
3/2019 – 9/2021 (2 Jahre, 7 Monate)
Gesundheitswesen
Tätigkeitszeitraum

3/2019 – 9/2021

Tätigkeitsbeschreibung

Responsibilities:
Complete hiring and team building
Structuring team, defining salary, and bonus schemes
Conducting 1:1 and team coaching, and employee development
Defining the entire sales process
Analyzing KPIs using CRM
Actively managing outbound and inbound sales
Continuously scaling revenue

Skills:
Business Development
Organization and Sales Management
Customer Relationship Management (CRM)
Strategic Thinking and Market Analysis
Project and Operations Management
Analytical Skills and Leadership
Training, Coaching, and Mentoring
Sales Processes, Planning, and Strategy
CRM Software, SaaS, and Business Process Automation

Eingesetzte Qualifikationen

Business-To-Consumer, Akquise / Kontakt, Automatisierungstechnik (allg.), After sales management, Business Development, Business Process Model and Notation, CRM (Customer Relationship Management), Direktvertrieb, Management (allg.), Marketing- / Vertriebsanalyse, Organisation des Vertriebs, Vorverkauf, Projektorganisation, Prozesscoaching, Prozessmanagement, Prozessoptimierung, Recruiting, Salesforce.Com, Schulung / Coaching (allg.), Strategische Unternehmensplanung, Team Building, Vertrieb (allg.), Vertriebsgestaltung, Sales Management

Head of Sales DACH / UK (Festanstellung)
Rocket Internet / Caterwings / Delivery Hero, Berlin
12/2015 – 2/2019 (3 Jahre, 3 Monate)
Gastronomie
Tätigkeitszeitraum

12/2015 – 2/2019

Tätigkeitsbeschreibung

I was deeply involved in business development, leveraging my strong organization skills and strategic thinking to drive growth and expansion. I played a crucial role in sales, focusing on both direct sales and expanding our customer base through effective customer relationship management (CRM).

My responsibilities included project management, where I successfully managed various projects from inception to completion, ensuring alignment with our strategic objectives. I was instrumental in operations management, utilizing my analytical skills to streamline processes and improve efficiency.

Leadership was a significant aspect of my role. I provided coaching and mentoring to the sales team, enhancing their skills and performance. I led sales processes, planning, and strategy, ensuring the team met key performance indicators (KPIs). My expertise in sales management and strategy helped in formulating effective sales plans and strategies that aligned with our business objectives.

I utilized various tools such as Google Workspace and CRM software, particularly in the Software as a Service (SaaS) domain, to automate business processes and improve efficiency. My proficiency in business process automation contributed to more efficient operations and better sales outcomes.

I also focused on training and development, providing ongoing coaching to the team to improve their sales techniques and market analysis skills. My role required effective communication and negotiation skills, which were essential in contract negotiations and maintaining strong relationships with clients.

In summary, my tenure at Rocket Internet was marked by a combination of strategic planning, sales leadership, operations management, and the implementation of automated processes, all aimed at driving business growth and achieving our sales targets.

Eingesetzte Qualifikationen

Akquise / Kontakt, Business to Business, Business-To-Consumer, CRM (Customer Relationship Management), Direktvertrieb, Indirekter Vertrieb, Marketing- / Vertriebsanalyse, Marketing, Organisation des Vertriebs, Salesforce.Com, Vertragsmanagement, Vertrieb (allg.), Vertriebsgestaltung, Sales Management, Vertriebswege

Ausbildung

BA Business Administration
BA Business Administration
Fernuni Hagen
2014
Berlin
Hotelfachausbildung
Ausbildung
2009

Über mich

At the forefront of developing and executing comprehensive strategies, my recent work with Arbio exemplifies how I've elevated lead generation and performance marketing to new heights, harnessing the power of SEM/SEO/SEA. As a seasoned sales professional, I have built substantial sales organizations and contributed to unicorns like Doctolib and Delivery Hero. I honed a significant portion of my sales skill set during my initial roles in various Rocket Ventures as an outbound sales representative to a Head of Sales role. This experience has equipped me to oversee, analyze, and transform the entire sales process, considering all the essential steps to drive growth.

As a dedicated business consultant, I have a proven track record of conceptualizing and managing engaging processes and building strong sales organizations. My commitment to fostering growth and enhancing brand presence is demonstrated through the creation of dynamic communication strategies and the effective orchestration of public relations efforts and clean sales skills. I bring a comprehensive perspective to the table, ensuring that every facet of the sales journey is optimized for maximum impact.

Weitere Kenntnisse

Strategic Planning
Market Research and Analysis: Understanding the target market, identifying potential customers, and analyzing competitors.
Goal Setting: Defining clear sales objectives and key performance indicators (KPIs).
Budgeting and Financial Planning: Allocating resources effectively and managing sales budgets.
Sales Strategy Development: Creating a robust sales strategy aligned with the company's overall goals.

Process Development
Sales Process Design: Mapping out the sales process from lead generation to closing deals.
Sales Funnel Management: Developing and managing a sales funnel to track prospects and deals.
CRM Implementation: Selecting, implementing and managing a Customer Relationship Management (CRM) system.
Lead Generation and Management: Creating processes for generating and managing leads.

Team Building and Management
Recruitment and Hiring: Identifying, attracting, and hiring the right sales talent.
Training and Development: Designing and conducting sales training programs.
Team Leadership: Inspiring and leading a sales team to achieve targets.
Performance Management: Setting performance standards and regularly evaluating team performance.
Motivation and Incentives: Creating incentive programs to motivate the sales team.

Script Writing and Communication
Sales Pitch Development: Crafting compelling sales pitches and value propositions.
Script Writing: Writing effective sales scripts for various stages of the sales process.
Objection Handling: Preparing responses to common objections and concerns.
Presentation Skills: Developing and delivering persuasive sales presentations.
Communication Skills: Strong verbal and written communication skills.

Customer Relationship Management
Customer Profiling: Understanding customer needs and preferences.
Account Management: Managing relationships with key accounts.
Customer Service: Providing exceptional customer service to build loyalty.
Marketing and Collaboration
Marketing Alignment: Working closely with the marketing team to align strategies and campaigns.
Content Creation: Developing sales collateral, such as brochures, case studies, and whitepapers.

Data Analysis and Reporting
Data Analytics: Using data to drive sales decisions and strategies.
Sales Forecasting: Predicting future sales based on historical data and market trends.

Technology and Tools
Sales Tools Proficiency: Familiarity with CRM softwares like Salesforce, Hubspot and Pipedrive, a range of email marketing platforms, and sales automation tools.
Tools: Monday, Asana, Miro, SAP Cloud, JIRA, Google & Windows Office Tools (Excel, Word, PPT etc.)

Personal Attributes
Adaptability: Being flexible and adaptable to changing market conditions and new environments.
Problem-Solving: Identifying and resolving sales-related issues effectively.
Time Management: Prioritizing tasks and managing time efficiently.

Networking and Relationship Building
Industry Networking: Building a network of industry contacts and potential partners.
Relationship Management: Developing and maintaining long-term relationships with clients.

Persönliche Daten

Sprache
  • Deutsch (Muttersprache)
  • Englisch (Fließend)
  • Französisch (Fließend)
Reisebereitschaft
Europa
Arbeitserlaubnis
  • Europäische Union
Home-Office
bevorzugt
Profilaufrufe
226
Alter
37
Berufserfahrung
14 Jahre und 10 Monate (seit 02/2010)

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