Interim Senior Product Manager

9/2020 – 1/2024

- Led a comprehensive overhaul of the Statistics product, transforming it into Analytics 2.0. Managed all phases of the product lifecycle, from initial research to successful product launch and ongoing support.
- Built and nurtured a high-performing team of developers, fostering a culture of communication, vision alignment, and user-centric value delivery. Ensured thorough documentation of all work processes.
- Conducted extensive customer and market research, investing hundreds of hours to gain valuable insights. Developed wireframes and low-fidelity prototypes, and orchestrated beta testing with select customers for feedback.
- Revamped the business logic of reports, prioritizing clarity, transparency, and actionable insights for users. Lead the creation of a new database and REST API to support the revamped business logic of Analytics, enhancing the product's performance (by over 80%) and scalability.
- Strategically planned the product roadmap, taking into consideration dependencies with other teams, KPIs, internal and external stakeholder needs, and company objectives.
- Collaborated cross-functionally on a product redesign initiative to increase engagement and user activation, with a strong emphasis on improving the overall user experience.
- Successfully collaborated with other teams on the extensive rebuild of the database to align with the new business logic of Analytics, a project spanning over 8 months.
- Worked closely with the Marketing team to ensure a seamless and successful product launch, aligning product messaging and marketing strategies.
- Fostered a close partnership with the customer success team, staying informed and providing continuous updates and support to customer-facing teams.
- Proactively managed customer churn by addressing customers at risk, delivering multi-phase scalable solutions to resolve concerns, and retaining valuable business relationships.

User Experience (UX), Proof of Concept (POC), Produktmanagement