Innovation, Venture & Digital Business Modeling

12/2022 – 7/2024

Business Development and Sales Processes:
Established and streamlined business development and sales processes, including the implementation of CRM systems, marketing strategies, and search engine advertising. Played a crucial role in expanding market reach through targeted outreach efforts.

Successfully closed multiple B2B deals, demonstrating strong negotiation skills and an understanding of the unique needs and challenges in the MedTech sector.

Developed and implemented strategies for corporate health management, aligning the company's offerings with the evolving needs of businesses in healthcare.

Implemented effective B2B marketing strategies to enhance brand visibility and product reach in the competitive MedTech industry. Developed a strong sales pipeline, focusing on long-term relationship building and customer retention.

Product Development Oversight:
Played a key role in the product development lifecycle, from ideation to execution, ensuring that products meet market demands and regulatory standards while aligning with the company's vision.

Team Building, Leadership in Medical and Technical Domains:
Led both medical and technical teams, ensuring effective collaboration between diverse professional backgrounds and skill sets to drive product development and company growth.

Spearheaded the expansion of the company by hiring key technical, medical and operational staff.

Saas, Betriebliches Gesundheitsmanagement, Business to Business, CRM (Customer Relationship Management), Marketing- / Vertriebsanalyse, Personalberatung - Gesundheitsvorsorge, Vertrieb (allg.)

1/2021 – 1/2024

Team Leadership and Hiring:
Successfully led and expanded a dynamic team, fostering a collaborative and innovative work environment. Expertise in talent acquisition and team building, crucial for the early growth phase of the startup.

Product Development and Design:
Oversaw the end-to-end process of product development, from conceptualization to launch. Implemented user-centric design principles, ensuring the product effectively met customer needs and market demands.

Funding and Finance Management:
Played a pivotal role in securing pre-seed investment, demonstrating strong capabilities in financial planning and investor relations. Managed company finances with a strategic approach to budgeting, forecasting, and resource allocation.

Venture Building and Market Strategy:
Key contributor to the foundational aspects of building the venture, including market analysis, business model development, and strategic planning. Laid the groundwork for sustainable growth and scalability of the platform.

Visual Storytelling and Pitching:
Excelled in crafting compelling narratives for the brand, effectively communicating the vision and value proposition of the platform to investors and stakeholders through engaging visual storytelling and persuasive pitch presentations.

Produktdesign, Venture Capital Finanzierung, Aus- / Weiterbildung, Agile Methodologie, Workflows, Team Building

11/2020 – offen

As freelance Tutor / Moderator / Trainer active for multiple Academies like TÜV Rheinland, Haufe Akademie, Bitkom Akademie and holding Innovation Workshops:

Training in Digital Business Development and Transformation Strategies:
Conducting detailed training sessions focused on methodologies and practical applications of digital business development and digital transformation strategies.
Equipping professionals with skills and knowledge to understand and implement effective digital strategies within their organizations.

Platform Ecosystems and Data-Driven Business Education:
Delivering educational content on building and managing platform ecosystems, with an emphasis on the importance of data-driven decision-making in modern business environments.
Covering essential aspects of platform management, including data integration, analysis, and the strategic use of analytics for business growth.

Design Thinking Workshops for Product Innovation:
Leading interactive workshops on Design Thinking, focusing on ideation, empathy with users, prototyping, and gathering user feedback.
Teaching professionals how to apply these principles to develop innovative, user-centric products and services.

Agile Methods & Frameworks Training:
Providing training in various Agile methodologies, such as Scrum and Kanban, highlighting their role in enhancing operational efficiency and team collaboration.
Focusing on the practical aspects of Agile implementation for project management and continuous improvement in organizational settings.

Agile Methodologie, Business Model, Change Management, Innovationsmanagement, Konfliktlösung, Projektmanagement (IT), Workflows, Scrum, Workshop - Kundenorientierung