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Senior Digital Project Manager & Strategy Consultant
- Verfügbarkeit einsehen
- 0 Referenzen
- auf Anfrage
- 20255 Hamburg
- DACH-Region
- de | en
- 01.09.2024
Kurzvorstellung
• Projektmanager
• Product Owner
• Team Lead
• Leadershio Consulting
...in Branchen wie Pharma, Gesundheit, Energie, Mode u.a.
Qualifikationen
Projekt‐ & Berufserfahrung
4/2023 – offen
TätigkeitsbeschreibungIch unterstütze meine Kunden dabei, Ihr E-Commerce strategisch bestmöglich aufzustellen und Ihre Projekte mit Effizienz zu steuern.
Eingesetzte QualifikationenE-Commerce, Interim Management, Projektmanagement (IT)
4/2019 – 10/2022
Tätigkeitsbeschreibung
• Team Lead - Leading several teams of 65+ colleagues to realize five year UX/UI strategies (e.g. Website,
Relaunch and Feature Rollouts)
• Website Strategy - E-Commerce focused UX/UI updates (Where-to-buy Solution & D2C) developed
within agile environment from quick wins up to global relaunches for 60+ markets
• SEO - Create global content strategy, training programm and SharePoint hub to increase SEO
performance in all regions; identify technical opportunity areas to optimize those globally
• Product Upskill - Build new Marketing Technology Landscape by incorporating Cloud Services, PIM,
DAM, SAP ERP, Commerce Cloud, Salesforce Marketing Cloud, Salesforce Service Cloud, Google Analytics 4 and White Labeling
• Global Country Support - Support local project/KPI developments to extend partnerships and increase budget sufficiencies
• Data & Technology Security - Collaborate with cyber security, legal and adjacent functions on security responsibilities
Agile Entwicklung, Product Owner, Projektleitung / Teamleitung (IT)
9/2018 – 3/2019
Tätigkeitsbeschreibung
• Lead a team in Berlin and London to develop and own 12-18 months merchandising strategies for EU category
• Maintain roadmaps and project prioritisation to optimise customer experience and landing page performance based on customer data ROI models
• Collaborate with global counterparts and cross functional stakeholders to ensure EU growth strategies
Business Plan, Datenanalyse, Projektleitung / Teamleitung (IT)
3/2016 – 8/2018
Tätigkeitsbeschreibung
• Improve product merchandising and customer experience based on customer data ROI models
• Optimize desktop and mobile customer experience through seasonal updates of the page structure and content
• Establish alignment on global standards and catalogue structure by building strong partnerships with global counterparts and cross-functional stakeholders
Content Management, Datenanalyse, SEO / SEM
9/2011 – 3/2016
Tätigkeitsbeschreibung
• Sales: Oversee global wholesale operations (B2B), coordinate online shop merchandising (D2C), support customer service
• Production Management: Manage supplier relations including accounting, production planning, pricing
Datenanalyse, Shopify Shop-Setup, Produktionsplanung und -steuerung (PPS)
Ausbildung
Hochschule für Technik und Wirtschaft
Berlin
Weitere Kenntnisse
• Project Management: Jira, Asana, Miro, Monday, Notion, Trello
• Wiki: Confluence, SharePoint
• E-Commerce: SAP Hybris, Shopify, uCommerce, W2B, ProductsUp
• CMS & User Interaction: Sitecore, Webflow, Yotpo, Loyjoy
• CRM: Salesforce Marketing Cloud, Salesforce Service Cloud
• Cloud: Azure
• Product Information Management (PIM): Riversand, Syndigo
• Data Analytics: Google Analytics, Google Data Studio, Contentsquare, Hotjar
• A/B Testing: Sitecore, Bunchbox
• Design: Figma, Zeplin, Indesign, Illustrator, Photoshop
• Miscellaneous: Consent Manager Platform (CMP), DAM, SAP ERP
• Communication: Outlook, Teams, Slack, Google Meet
• Microsoft Office: PowerPoint, Excel, Word
Methods
• Project Management
Stakeholder Management, Budget Manage- ment, Roadmap Planning, Change Management, Rollout Management, Agile Project Management, Status Check-Ins, Dailys, Sprint Planning, Sprint Review, Sprint Retrospective, Scrum, Content Strategy, Content Creation
• Product Development
Product Backlog Management, Performance Optimization, Data Analysis, A/B Testing, SEO, UX/UI, Legal, Cyber Security
• Business Development
Recruiting, (Interim) Team Lead, Team Management, Talent Management, Team Upscale, Product Ownership, Strategy Consultancy, Process Management, Leadership Consulting, Business Analysis, B2B, D2C, Marketing Psychology, Workshops
Persönliche Daten
- Deutsch (Muttersprache)
- Englisch (Fließend)
- Europäische Union
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