Senior Digital Project Manager & Strategy Consultant

4/2023 – offen

Ich unterstütze meine Kunden dabei, Ihr E-Commerce strategisch bestmöglich aufzustellen und Ihre Projekte mit Effizienz zu steuern.

E-Commerce, Interim Management, Projektmanagement (IT)

4/2019 – 10/2022

• Team Lead - Leading several teams of 65+ colleagues to realize five year UX/UI strategies (e.g. Website,
Relaunch and Feature Rollouts)
• Website Strategy - E-Commerce focused UX/UI updates (Where-to-buy Solution & D2C) developed
within agile environment from quick wins up to global relaunches for 60+ markets
• SEO - Create global content strategy, training programm and SharePoint hub to increase SEO
performance in all regions; identify technical opportunity areas to optimize those globally
• Product Upskill - Build new Marketing Technology Landscape by incorporating Cloud Services, PIM,
DAM, SAP ERP, Commerce Cloud, Salesforce Marketing Cloud, Salesforce Service Cloud, Google Analytics 4 and White Labeling
• Global Country Support - Support local project/KPI developments to extend partnerships and increase budget sufficiencies
• Data & Technology Security - Collaborate with cyber security, legal and adjacent functions on security responsibilities

Agile Methodologie, Product Owner, Projektleitung / Teamleitung (IT)

9/2018 – 3/2019

• Lead a team in Berlin and London to develop and own 12-18 months merchandising strategies for EU category
• Maintain roadmaps and project prioritisation to optimise customer experience and landing page performance based on customer data ROI models
• Collaborate with global counterparts and cross functional stakeholders to ensure EU growth strategies

Business Plan, Datenanalyse, Projektleitung / Teamleitung (IT)