Product Owner Web/Mobile Apps

7/2017 – 11/2022

- Orchestrated timely releases, leading to increased customer satisfaction and contract renewals.
- Successfully led two major projects from concept to final release, winning a contract with a new customer.
- Revamped the in-app calendar application, increasing customer satisfaction.
- Improved app performance and stability, reducing bug backlog by 40% and customer support requests by 30%.
- Managed a cross-functional remote team of 14, transferring the product vision and meeting business goals effectively.

Projektleitung / Teamleitung (IT), Projektmanagement (IT), Scrum, Mobile Application Development, PMO, Product Owner, Technische PMO

6/2015 – 7/2017

- Collaborated with Marketing and UI/UX Teams to build and deliver better features, ensuring effective communication and fostering teamwork, resulting in improved product quality and user engagement.
- Conducted continuous A/B testing based on an MVP approach and focused on user funnels, resulting in a 15% increase in click-through rates and a 10% increase in conversions, respectively.
- Conducted UI/UX research with focus groups to gain a better understanding of user needs and utilized the insights to drive design optimization and deliver a better user experience.
- Utilized Agile development methods and KPI-driven decision-making to ensure efficient project delivery, achieving a 10% increase in revenue and successfully leading a 6-month redesign project for RTL languages, resulting in improved app usability and increased user engagement

Agile Methodologie, Projektleitung / Teamleitung (IT), Projektmanagement (IT), Scrum, Testen, Application Development, Mobile Application Development, User Experience (UX)

8/2013 – 6/2015

- Enhanced user experience through effective A/B tests and automated listings, leading to increased customer satisfaction.
- Optimized private listings by providing a comprehensive guide, resulting in increased sales and revenue.
- Improved platform efficiency with a 50% reduction in manual processes and a 20% reduction in abandonment rates through UI competency framework

Test Management