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  • 120€/Stunde
  • 1010 Wien
  • Weltweit
  • de  |  sk  |  ru
  • 19.07.2023
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Kurzvorstellung

Sound experience on strategic development, operational excellence combined with a strong geographic focus at CEE/CIS, Germany and Austria pharmaceutical and OTC markets.

Qualifikationen

  • Auf-/Ausbau Ex- / Importorganisation4 J.
  • Digital Marketing8 J.
  • Licensing7 J.
  • Markenbildung12 J.
  • Markenpolitik4 J.
  • Market Access7 J.
  • Marketing20 J.
  • Marketing- / Vertriebsanalyse16 J.
  • Marktforschung / -analyse12 J.
  • Marktkommunikation8 J.
  • Operatives Marketing8 J.
  • Organisation des Vertriebs8 J.
  • Organisationsentwicklung8 J.
  • Preis- / Konditionengestaltung4 J.
  • Sales Management15 J.
  • Salesforce.Com12 J.
  • Vertriebsgestaltung4 J.

Projekt‐ & Berufserfahrung

Senior Adviser
Kundenname anonymisiert, Basel
4/2020 – offen (4 Jahre, 9 Monate)
Gesundheitswesen
Tätigkeitszeitraum

4/2020 – offen

Tätigkeitsbeschreibung

Several Freelance projects related to Market Access, Interim Management, Marketing Consulting for Life Sciences incl. Pharmaceuticals, Dietary Supplements and Medical Devices

Developing Marketing Strategies, Market launch of a leading CEE online pharmacy in Austria, EU expansion project for Biogenerics, Online distribution for ethical food supplements in DACH, ...

Eingesetzte Qualifikationen

Salesforce.Com, Digital Marketing, Operatives Marketing, Preis- / Konditionengestaltung, Auf-/Ausbau Ex- / Importorganisation, Markenbildung, Markenpolitik, Marketing- / Vertriebsanalyse, Marketing, Organisation des Vertriebs, Organisationsentwicklung, Sales Management

Managing Director Germany, CEE & SEE (Festanstellung)
Kundenname anonymisiert, Moskau
2/2016 – 3/2020 (4 Jahre, 2 Monate)
Gesundheitswesen
Tätigkeitszeitraum

2/2016 – 3/2020

Tätigkeitsbeschreibung

Launching a leading Russian dietary supplement producer, with an extensive line of over 250 products with natural origins. In this newly established general management position, I was reporting directly
to the owner family, based at headquarters in Russia, focusing on market entries, and and business opportunities in all CEE & SEE markets as well as Germany and Austria. Market specifics required to develop various
distribution models, from Salesforce driven, partnering distribution models (PL, HU, HR, UA) to a sole online distribution in Germany (listed in major wholesalers, and seven of ten top Versandapotheken, own web shop, and Amazon.

Eingesetzte Qualifikationen

Absatzförderung, Außendienst-Steuerung, Market Access, Marketing- / Vertriebsanalyse, Marketing, Marktforschung / -analyse, Mediaplanung, Digital Marketing

Head Region CEE (Festanstellung)
Genericon Pharma GmbH, Bratislava
9/2008 – 12/2015 (7 Jahre, 4 Monate)
Gesundheitswesen
Tätigkeitszeitraum

9/2008 – 12/2015

Tätigkeitsbeschreibung

• Late CEE expansion directly reporting to CEO
• Foundation and lead of CEE entities, Sales- and Marketing organizations
• Board member and executive director at these CEE entities, Geschäftsführer (trade law representative) at the Austrian GmbH
• Greenfield entry of an Austrian generic producer in Poland, Czech Republic, Slovakia and Hungary
• Managing a team of 68 employees

Eingesetzte Qualifikationen

Licensing, Market Access, Marketing, Salesforce.Com, Sales Management

General Manager (Festanstellung)
Sandoz AG, Bratislava
5/2003 – 7/2007 (4 Jahre, 3 Monate)
Gesundheitswesen
Tätigkeitszeitraum

5/2003 – 7/2007

Tätigkeitsbeschreibung

• Integration of the acquired subsidiaries of LEK (2003) and HEXAL (2006); Responsibility for national Marketing and Sales activities (54 Sales Reps), main representative at MOH, reimbursement authorities and payers
• Local licensing projects, lead in portfolio decisions, establishment of a de- centralized warehouse (average lead time 3 month)
• During my responsibility Sandoz became the leading foreign Generic company in Slovakia, ranking #6 (in units) in the total pharmaceutical market with 70 employees and cumulated revenues of 51 Mio. €
• Chairman of the Slovak Generic association (GENAS) from 2004 – 2007

Eingesetzte Qualifikationen

Effizienz der Absatzwege, Markenbildung, Marketing- / Vertriebsanalyse, Marketing, Marktforschung / -analyse, Marktkommunikation, Operatives Marketing, Öffentlichkeitsarbeit, Vertriebsgestaltung, Vertriebswege

Head Region CEE & CIS (Festanstellung)
Sandoz GmbH, Kundl
8/1999 – 4/2003 (3 Jahre, 9 Monate)
Gesundheitswesen
Tätigkeitszeitraum

8/1999 – 4/2003

Tätigkeitsbeschreibung

• Managing the organizations in Poland, Bulgaria, Romania, Hungary, Czech Republic, Slovakia, Russia, Baltic cluster, Kazakhstan, Rest – CIS with a total of 184 employees and 59 Mio. €
• My regional responsibility covered developing the organization in terms of Supply Chain, local/regional licensing projects, establishing and fostering of Marketing and distribution structures, Business Planning and Portfolio Management

Eingesetzte Qualifikationen

Markenbildung, Market Access, Marketing- / Vertriebsanalyse, Marktforschung / -analyse, Marktkommunikation, Fusionen und Übernahmen, Organisation des Vertriebs, Organisationsentwicklung, Sales Management

Weitere Projekt‐ & Berufserfahrung anzeigen

Über mich

• Leadership: Giving tailor-made, well-defined goals, interpreting what goal means for individuals and groups, creating an atmosphere where everyone wants to give their best by encouraging and empowerment as well as constant feedback
• Excellent intercultural feeling and sensibility for different approaches - even being a challenger I am much consensus-oriented as necessary to bring things forward. Open to new ideas and very loyal and committed to employer.
• As a visionary and strategic thinker capable to see the “big picture” within the assignment, taking responsibility and ownership for decision-making and implementation of appropriate solutions.
• Strong command of all relevant Marketing and Sales tools, incl. branding and PR
• Sound understanding of processes in Regulatory, Pharmacovigilance and GMP related processes
• Hands-on approach based on own frontline sales experience

Persönliche Daten

Sprache
  • Deutsch (Muttersprache)
  • Slowakisch (Gut)
  • Russisch (Gut)
Reisebereitschaft
Weltweit
Arbeitserlaubnis
  • Europäische Union
Profilaufrufe
273
Alter
58
Berufserfahrung
32 Jahre und 1 Monat (seit 11/1992)
Projektleitung
15 Jahre

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