Marketing-, Social Media- & Projektmanager

9/2023 – 12/2023

Channels: (SNICKERS, M&M'S, AIRWAVES & EXTRA)
Developed and implemented successful social media campaigns to
support company objectives.
Created engaging content for multiple social media platforms, such as
Twitter, Instagram, Facebook, and LinkedIn.
Managed the daily operations of all assigned social media accounts.
Analyzed data to measure the effectiveness of campaigns and adjust
strategies accordingly.
Collaborated with other departments to ensure brand consistency across
all channels.

Social Media Marketing

8/2023 – 9/2023

Responsible for reacting to AppStore reviews and the reporting of the
new app launch
Developed and implemented strategies to increase community
engagement.
• Responded to customer inquiries in a timely manner.
• Analyzed user feedback and identified areas of improvement.
• Collaborated with other departments to ensure customer satisfaction.
• Created content for social media platforms to engage the community.

Social Media Marketing

6/2023 – 9/2023

Managing social media campaigns for Actimel, Activia, FruchtZwerge,
Alpro and other brands in the German speaking regions
Overseeing the project and members of the team while being the first
contact point between client and team.
Conducted regular status meetings with internal teams and external
partners to track progress against established milestones.
Analyzed data from various sources such as surveys, interviews, focus
groups. to inform decision-making related to projects.
Negotiated contracts with vendors and suppliers based on company
objectives and budget constraints.
Collaborated closely with senior management on long-term strategic
planning initiatives related to projects in development or execution
stages.
Drafted reports summarizing progress made on projects for review by
executive leadership team.

Projektmanagement

6/2023 – 7/2023

Brands: MITSUBISHI & GWMORA
Developed and implemented strategies to increase user engagement
across social media platforms.
Created and managed campaigns to drive brand awareness and loyalty.
Analyzed website traffic data and developed reports for senior
management.
Conducted regular market research to identify industry trends, customer
needs, and competitive landscape.
Coordinated with other departments to ensure timely delivery of content
assets for marketing initiatives.
Managed digital advertising budget and tracked performance metrics
against KPIs

Management (allg.), Marketing, Social Media Marketing

5/2023 – 3/2024

Developed and implemented strategies to increase community
engagement.
• Responded to customer inquiries in a timely manner.
• Analyzed user feedback and identified areas of improvement.
• Collaborated with other departments to ensure customer satisfaction.
• Created content for social media platforms to engage the community.

Social Media Marketing

11/2022 – 4/2023

Developed and implemented strategies to increase user engagement
across social media platforms.
Created and managed campaigns to drive brand awareness and loyalty.
Conducted regular market research to identify industry trends, customer
needs, and competitive landscape.
Coordinated with other departments to ensure timely delivery of content
assets for marketing initiatives.
Managed digital advertising budget and tracked performance metrics
against KPIs.
Provided weekly summaries of key insights from analytics tools such as
Google Analytics or Adobe Analytics.

Marketing, Projektmanagement

11/2022 – 2/2023

Monitored trends in social media tools, applications and websites to
stay up-to-date with current technologies.
Developed and implemented social media strategies for clients to
increase brand awareness, engagement, website traffic and customer
acquisition.
Created content calendars and managed the daily posting of content
across multiple channels including Facebook, Twitter, LinkedIn, Google+,
Instagram and Pinterest.
Analyzed key metrics to measure success of campaigns and optimize
future ones accordingly.
Conducted competitor analysis on various platforms such as Instagram,
YouTube, Snapchat.

Content Management, Marketing, Social Media Marketing

4/2022 – 10/2022

Developed and implemented strategies to increase user engagement
across social media platforms.
Created and managed campaigns to drive brand awareness and loyalty.
Analyzed website traffic data and developed reports for senior
management.
Conducted regular market research to identify industry trends, customer
needs, and competitive landscape.
Coordinated with other departments to ensure timely delivery of content
assets for marketing initiatives.
Managed digital advertising budget and tracked performance metrics
against KPIs.

Email Marketing, Digital Marketing, Social Media Marketing

12/2021 – 4/2022

Developed and implemented social media strategies to increase brand
awareness and engagement.
Created content for various social media channels, including Facebook,
Twitter, Instagram, Snapchat, LinkedIn, YouTube, Pinterest.
Responded to customer inquiries on a timely basis via all social media
channels.
Organized live events and campaigns to promote the brand on social
media platforms.
Monitored trends in digital marketing space and identified opportunities
for growth.
Analyzed competitor activity on social media platforms to identify areas
of improvement.

Dialogmarketing, Marketing, Social Media Marketing

10/2021 – 4/2022

Developed and implemented a successful social media campaign to
increase customer engagement.
Created, designed and managed multiple social media accounts on
various platforms including Facebook, Twitter, Instagram, YouTube,
Snapchat and LinkedIn.
Provided guidance on best practices for developing effective content
across all social media channels.
Analyzed data from web analytics tools to identify trends in user
behavior and optimize campaigns accordingly.
Managed relationships with influencers and brand ambassadors to
expand reach of campaigns.

Marketing, Content Marketing, Digital Marketing, Social Media Marketing

2/2021 – 11/2021

Developed and implemented successful social media campaigns to
support company objectives.
Created engaging content for multiple social media platforms, such as
Twitter, Instagram, Facebook, and LinkedIn.
Managed the daily operations of all assigned social media accounts.
Analyzed data to measure the effectiveness of campaigns and adjust
strategies accordingly.
Collaborated with other departments to ensure brand consistency across
all channels.
Researched industry trends and competitors' activities to develop new
ideas for content creation.
Monitored customer comments on

Marketing, Content Marketing, Digital Marketing, Social Media Marketing