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Digital Strategist

offline
  • 50€/Stunde
  • 53173 Bonn
  • Weltweit
  • en
  • 29.03.2020
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Kurzvorstellung

An MBA graduate and a technology professional with more than 6 years of experience in consulting, product marketing and business intelligence. Excellent knowledge and skills in business and technology transformation. Enthusiastic about digitization,

Qualifikationen

  • Business Analysis
  • Competitive Analaysis
  • Content Marketing2 J.
  • Marketing
  • Product management
  • Product Marketing
  • Product Owner
  • Strategy Consulting

Projekt‐ & Berufserfahrung

Digital Strategist/IT Consultant
LeanIX GmbH, Bonn
12/2017 – 2/2020 (2 Jahre, 3 Monate)
IT & Entwicklung
Tätigkeitszeitraum

12/2017 – 2/2020

Tätigkeitsbeschreibung

• Evaluated digital trends such as Cloud, AI, Microservices and IoT, etc.; analyzed the market and competitive dynamics
• Built buyers' personas; developed and optimized positioning, messaging and marketing strategies for specific industry verticals such as energy, financial services, and manufacturing
• Drafted reports, whitepapers and general business correspondence to establish LeanIX as an EA thought leader
• Partnered with sales, customer success and product management to drive GTM strategies for new products
• Worked with Product Management to mitigate product gaps and developed product roadmap
• Planned and executed product and feature launches; and assisted sales enablement with compelling content

Eingesetzte Qualifikationen

Content Management, Content Marketing, Marketing-Organisationsanalyse, Strategisches Marketing

Digital Strategist/IT Consultant
LeanIX GmbH, Bonn
12/2017 – 2/2020 (2 Jahre, 3 Monate)
IT & Entwicklung
Tätigkeitszeitraum

12/2017 – 2/2020

Tätigkeitsbeschreibung

• Evaluated digital trends such as Cloud, AI, Microservices and IoT, etc.; analyzed the market and competitive dynamics
• Built buyers' personas; developed and optimized positioning, messaging and marketing strategies for specific industry verticals such as energy, financial services, and manufacturing
• Drafted reports, whitepapers and general business correspondence to establish LeanIX as an EA thought leader
• Partnered with sales, customer success and product management to drive GTM strategies for new products
• Worked with Product Management to mitigate product gaps and developed product roadmap
• Planned and executed product and feature launches; and assisted sales enablement with compelling content

Eingesetzte Qualifikationen

Content Management, Content Marketing, Marketing-Organisationsanalyse, Strategisches Marketing

Ausbildung

Master of Business Administration (MBA)
2016
2016
ESMT European School of Management and Technology,
Bachelor of Technology in Bioinformatics
2007
2011
Amity University, Noida, India

Persönliche Daten

Sprache
  • Englisch (Muttersprache)
Reisebereitschaft
Weltweit
Arbeitserlaubnis
  • Europäische Union
Home-Office
bevorzugt
Profilaufrufe
1603
Alter
34
Berufserfahrung
13 Jahre und 5 Monate (seit 06/2011)
Projektleitung
4 Jahre

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