Freelance market research and healthcare professional

3/2018 – 8/2018

In this role I supported the HEOR team to prepare Xarelto for the the launch of the new indications. In this position I set up and run a RWE project using the CPRD database in the UK to assess the disease burden of Coronary Artery Disease, Periphary Artery Disease and Heart Failure. This analysis was used both to support the HTA submission, but also for marketing and advocacy purposes.

This was a graduate intern position and was undertaken in conjunction with my MSc.

Market Access

9/2015 – 8/2016

I worked as a freelance market insights consultant together with the global anti-Infectives team in the launch phase of a new MRSA drug, acquiring business insights and providing market intelligence. I set up and managed multi-country Primary Market Research projects in developing markets (China, Russia, Brazil, Saudi Arabia). I analyzed data sets outlining market trends, conducted market projections, wrote management reports and presented findings to senior management.

Analyse der Markt- / Wettbewerbsposition, Business Analysis

8/2011 – 2/2014

I advised clients on making strategic business decisions in China and the wider APAC region, informing decisions with the use of IMS datasets and customised market research studies. I managed project teams to deliver results in a diverse array of healthcare areas.

Business Analysis, Market Access