Product and Project Lead - Medical Devices / Digital Health / Assistive Digital Technologies
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- 10179 Berlin
- Weltweit
- de | en
- 01.01.2024
Kurzvorstellung
Qualifikationen
Projekt‐ & Berufserfahrung
3/2022 – 1/2023
TätigkeitsbeschreibungLeitung digitale Produktentwicklung, Produktstrategie, Market- und Nutzerforschung, Anforderungsmanagement, Markteinführung, Preisbildung, Regulatory Compliance (GDPR/BDSG) und Stakeholder Management.
Eingesetzte QualifikationenAnalyse der Markt- / Wettbewerbsposition, Compliance management, CRM (Customer Relationship Management), Partner Relationship Management, Preis- / Konditionengestaltung, Produktmanagement, Projektleitung / Teamleitung (IT), Projektmanagement (IT), Workflows, Prozessoptimierung, Swot-Analyse
10/2020 – 10/2021
TätigkeitsbeschreibungProject and operations management incl. production planning, quality management, supply chain management, business and marketing activities in close collaboration with the technical lead and CEO.
Eingesetzte QualifikationenMehrprojektmanagement, Produktionsoptimierung, Produktionsplanung und -steuerung (PPS), Qualitätsmanagement (allg.), Supply-Chain-Management (SCM)
6/2018 – 10/2020
Tätigkeitsbeschreibung
Product Management responsibility with strong focus on:
- leadership of the product team (user researcher, product designers, external App developers)
- user and market research
- user experience design
- definition of user needs and product requirements as input for the core IoT product development project
- acceptance and usability testing
- regulatory compliance and quality management
Analyse der Markt- / Wettbewerbsposition, Internet of Things (IoT), Marktforschung / -analyse, Digital Marketing, Produktmanagement, Projektleitung / Teamleitung (IT), Projektmanagement, Strategisches Marketing, Testen, User Experience (UX), User Interface (UI)
5/2017 – 6/2018
TätigkeitsbeschreibungGlobal Product Management for pacemakers and implantable defibrillators and remote patient monitoring devices (responsible for all global upstream marketing activities and identification and definition of user needs as design input for new product development projects)
Eingesetzte QualifikationenAnalyse der Markt- / Wettbewerbsposition, Kundenanalyse, Marktforschung / -analyse, Marktpotenzialanalyse, Produktmanagement, Strategisches Marketing, Testen
2/2012 – 6/2014
Tätigkeitsbeschreibung
Managed the lifecycles of a medical device portfolio including launch and phase-out
Developed product portfolio, marketing and pricing strategies
Successfully led product innovation projects, developing project plans, preparing key documents (such as user needs, product profile, project profitability), coordinating pre-market testing, and fostering cross-functional team collaboration
Headed external innovation assessments, evaluating new product ideas regarding market need, usability, profitability, and strategic fit, coordinating technical and clinical testing, and building strong relationships with inventors and KOLs
Spearheaded an international product launch, exceeding forecasted sales by 75%
Owned the global product marketing for the assigned portfolio, analysing customer needs, market trends and competitors, constructing marketing plans, defining value propositions, pricing structures, and promotional concepts, forecasting revenues/profits, creating content for marketing collaterals, and running training workshops
Analyse der Markt- / Wettbewerbsposition, Innovationsmanagement, Marktforschung / -analyse, Marktpotenzialanalyse, Produktmanagement, Projektmanagement, Strategisches Marketing
Zertifikate
Ausbildung
Madrid
Dresden
Persönliche Daten
- Deutsch (Muttersprache)
- Englisch (Fließend)
- Europäische Union
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