Product Strategy and Design Consultant
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- Nordrhein-Westfalen
- Weltweit
- de | en | fr
- 01.01.2025
Kurzvorstellung
Qualifikationen
Projekt‐ & Berufserfahrung
3/2024 – 2/2025
Tätigkeitsbeschreibung
Strategic Leadership
Led product vision and strategy for Monocle's website redesign
Aligned digital product strategy with Monocle's unique brand positioning and editorial focus
Balanced user needs with Monocle's business model combining media, retail, and subscription services
Product Development & Planning
Developed comprehensive product roadmap
Managed feature prioritization for:
Editorial content presentation
E-commerce integration
Premium subscription features
Audio/video content delivery
Created user stories and acceptance criteria
Managed backlog and sprint planning
Stakeholder Management
Coordinated between editorial, design, and development teams
Facilitated communication between Monocle's leadership and implementation teams
Ensured alignment between business objectives and technical implementation
User Experience & Content Strategy
Oversaw integration of Monocle's multi-format content (print, digital, radio, retail)
Ensured seamless user experience across different content types
Managed the migration strategy for existing content
Technical Oversight
Coordinated with development teams on technical requirements
Managed integration of multiple content sources and systems
Oversaw QA process and launch preparations
Performance Monitoring
Defined key performance indicators (KPIs)
Set up analytics and tracking mechanisms
Monitored post-launch performance and user feedback
Produktmanager
1/2024 – 1/2025
Tätigkeitsbeschreibung
Strategic Roadmap Planning
Discovery Phase
Stakeholder interviews to understand B2B and B2C needs
Content audit of existing product catalog and technical documentation
Analysis of multiple regional/market-specific requirements
Competitive analysis of industry websites
User research to understand distributor and end-user needs
Core Website Features Roadmap
Phase 1 - Foundation
Product catalog architecture
Multi-region/language support
Distributor locator system
Technical documentation library
Sample request workflow
Phase 2 - User Experience
Advanced product search/filter
Industry-specific solutions pages
Application case studies
Product comparison tools
Resource center
Phase 3 - Engagement
Distributor portal integration
Product specification tools
CAD file downloads
Custom solution request system
Analytics and tracking implementation
Backlog Management & Prioritization
High Priority
Product database structure
Search functionality
Product categorization system
Mobile responsiveness
Core navigation
Medium Priority
Technical document management
Multi-language content workflow
Region-specific pricing displays
Industry solution pages
Contact forms and lead routing
Lower Priority
Social media integration
Blog/news section
Video library
Newsletter signup
Print-friendly pages
Implementation Management
Sprint Planning Focus Areas:
Product catalog development
Content migration
Technical documentation system
Multi-language setup
Integration testing
Quality Control Checkpoints
Product information accuracy
Technical specification validation
Multi-language content review
Regional compliance check
Performance testing
Mobile optimization
Produktmanager
1/2022 – 6/2022
Tätigkeitsbeschreibung
Research & Analysis
Conducted bespoke user research study
Analyzed business needs and market requirements
Evaluated Arabic language publishing requirements
Assessed regional content delivery needs
Strategic Planning
Developed strategic roadmap
Created implementation timeline
Identified key milestones and deliverables
Mapped technical requirements for Arabic language support
Business Analysis
Stakeholder interviews and requirement gathering
Documentation of business processes
Workflow analysis for content creation and publishing
Integration requirements with existing systems
Special Considerations
Arabic language content management system requirements
Right-to-left (RTL) design considerations
Regional content delivery optimization
Local market user experience needs
Key Deliverables:
User research findings and recommendations
Business requirements documentation
Strategic roadmap
Technical requirements specification
Content workflow recommendations
User Experience (UX), UX / UI Designer, Strategisches Management
1/2018 – 12/2025
Tätigkeitsbeschreibung
PROJECT MANAGEMENT
Agile Methodology Implementation
Sprint planning and backlog management
Cross-functional team leadership
Scrum ceremonies facilitation
Sprint retrospectives and continuous improvement
Stakeholder Management
C-level executive engagement
Client relationship building
Team coordination across time zones
Workshop facilitation and presentations
Resource Planning
Budget management and forecasting
Team capacity planning
Timeline development and tracking
Risk assessment and mitigation
PRODUCT MANAGEMENT
Product Strategy
Product vision development
Roadmap creation and maintenance
Feature prioritization using data-driven decisions
KPI definition and success metrics
Product Development
User story writing and requirements gathering
Product backlog management
Release planning and feature rollout
A/B testing and feature validation
User Research & Testing
User interviews and testing sessions
Data analysis and insights generation
Prototype testing and iteration
Market research and competitive analysis
ACCOUNT STRATEGY
Client Partnership
Strategic consulting and guidance
Long-term relationship building
Value proposition development
Growth opportunity identification
Business Development
Contract negotiation
SOW (Statement of Work) writing
Budget management
Scope definition and control
Account Growth
Upsell opportunity identification
Strategic account planning
Client success metrics tracking
ROI demonstration
Projektmanagement (IT), UX / UI Designer, Produktmanager, Account Management
1/2018 – 9/2019
Tätigkeitsbeschreibung
Strategic Leadership
Led and executed strategy workshops with POLITICO.eu leadership team for website redesign
Collaborated directly with executive stakeholders on strategic decisions
Publishing Solutions
Designed bespoke publishing solutions to enhance editorial team workflow efficiency
Created custom tools to streamline content management processes
Product Design
Designed the customer experience for the POLITICO PRO product
Developed user interfaces tailored to specific audience needs
Produktdesign, Strategisches Management, UX / UI Designer
Zertifikate
Studio D
Liz Sanders
Ausbildung
Auckland University of Technology
Auckland
The University of Auckland
Auckland
Über mich
Meine Expertise liegt in der Konzeption und Umsetzung digitaler Produkte, wobei ich einen besonderen Fokus auf User Experience und strategische Entwicklung lege. Im Laufe meiner Karriere habe ich erfolgreich mit namhaften Kunden wie der Nobel Foundation, Meta, POLITICO Europe und Stanford University zusammengearbeitet.
Kernkompetenzen:
Entwicklung und Management von Produkt-Roadmaps
Nutzerforschung und UX-Design
Stakeholder Management auf C-Level
Agiles Projektmanagement
Design Thinking und Co-Design Methoden
Mit einem Master of Creative Technologies (MCT) mit Auszeichnung und umfassender Praxiserfahrung in verschiedenen internationalen Kontexten, bringe ich sowohl theoretisches Fundament als auch praktische Expertise mit. Ich spreche fließend Deutsch und Englisch auf muttersprachlichem Niveau sowie Französisch auf B1-Niveau.
Meine Stärke liegt in der Verbindung von strategischem Denken mit praktischer Umsetzung, immer mit dem Ziel, innovative und nutzerfreundliche digitale Lösungen zu schaffen.
Weitere Kenntnisse
Design Research Studies (remote and on-site)
Co-design Workshop Facilitation
Bespoke User Research Studies
Research Synthesis and Insights Generation
Field Studies and Contextual Inquiries
Focus Groups and User Interviews
Editorial & Publishing Solutions:
WordPress-based Editorial Publishing Solutions
Content Management System (CMS) Design
Editorial Workflow Optimization
Publishing Tool Development
Content Strategy
Digital Transformation:
Digital Strategy Development
Business Process Optimization
Internal Capability Building
Team Coaching and Training
Digital Transformation Roadmaps
Change Management
Product Development:
Product Strategy and Roadmapping
Feature Specification and Prioritization
User Story Development
Agile Development Management
Sprint Planning and Execution
Product Quality Assurance
UX Design & Testing:
Information Architecture Design
User Journey Mapping
Wireframing and Prototyping
Usability Testing
Interface Design
Interaction Design
Strategic Consulting:
Strategic Roadmap Planning
Business Goals Alignment
Stakeholder Workshop Facilitation
ROI Analysis and Optimization
Market Research and Analysis
Competitive Audits
Persönliche Daten
- Deutsch (Muttersprache)
- Englisch (Muttersprache)
- Französisch (Gut)
- Europäische Union
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